Effective Communication about Wildfire Management: Observations from 20 Years of Fire Social Science Research

Published in: 2022
Sarah McCaffrey, USDA Forest Service

Sarah McCaffrey, a Research Forester with the Forest Service out of Fort Collins, CO, is a specialist in wildfire communications and the social aspects of fire management. This webinar on communications in wildfire draws upon her 20 years of experience and research. She offers insights useful to both seasoned fire professionals and those new to the understanding of fire. Her 2013 paper, Best practices in risk and crisis communication: Implications for natural hazards management, co-authored with Toddi Steelman, is a useful accompanying read.